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 Other Benefits of Mobile Billboards:
Cost Efficient Greater coverage per cost compared to other advertising media
Higher Reach and Frequency Allows for greater message penetration
Visibility and Impact Guaranteed by message size and dominance
High Exposure Anywhere, around the clock, day and night
Reinforcement Consistently reinforced message
Location, Location, Location On the road with consumers in suburbs and cities
Targeted As specific as a convention center or a zip code
Duration Longer audience exposure
Coverage More geographic territory than a static billboard
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